KSB

SNS
Overview
SNS (Sports News and Scores) is a UX design project aimed at creating a seamless digital platform for sports enthusiasts. The application combines real-time updates on sports events with comprehensive news coverage in a visually appealing and highly functional interface. This case study outlines the design process, user research, challenges, solutions, and outcomes.
Role
UX Designer
UI Designer
Timeline
2 Weeks
Tools
Figma
Goal
The primary goal of SNS is to create a one-stop platform for sports enthusiasts to stay updated on the latest sports news and scores in a user-friendly, engaging, and intuitive environment. This includes:
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Providing real-time updates on sports events and scores.
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Offering comprehensive sports news coverage.
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Enhancing user engagement with a seamless, responsive design.

Key Features:
1. Home Page (Latest News)
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Purpose: Acts as the central hub for sports-related news and updates.
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Design Highlights:
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Dynamic News Feed: Displays trending sports stories in a card-based layout for easy readability.
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Categories & Filters: Allows users to filter news by sport (e.g., Football, Basketball, Cricket, etc.) or region.
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Rich Media Integration: Embeds images, videos, and live commentary snippets for an engaging experience.
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Personalized Recommendations: Tailors news suggestions based on user preferences or past interactions.
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Quick Access Links: Includes shortcuts to popular leagues, teams, or sports for instant browsing.
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2. Scorecard Page (Live Scores)
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Purpose: A dedicated section for real-time updates and statistics for ongoing and completed matches.
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Design Highlights:
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Live Updates: Displays current scores, match timelines, and player stats with minute-by-minute updates.
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Interactive Layout:
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Matches categorized by sport and league for quick browsing.
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Users can tap on a match for in-depth details like player line-ups, ball-by-ball commentary, and highlights.
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Historical Data: Access to past match results, summaries, and player performance analytics.
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Custom Alerts: Enables users to set notifications for their favorite teams or matches.
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Visual Enhancements: Incorporates graphs and charts for visualizing team or player performance trends.
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Conclusion
The SNS platform successfully met its objectives of creating a user-friendly, engaging, and real-time sports platform. By focusing on user needs and iterative design, SNS offers a streamlined experience that keeps users informed and engaged. This case study showcases the importance of research-driven design and user feedback in building successful digital products.